This is what gets me going
I'm Zhuge — part designer, part entrepreneur, and a lifelong learner who can't stop exploring.
My work crosses just about every discipline I can get my hands on: branding, product design, clothing, robotics, food experiences, art installations, illustration, digital campaigns, and engineering. I'm the founder of Aha Labs, an emerging interdisciplinary studio dedicated to enriching the world through cross-disciplinary education and exploration.
I also run two communities — FUZZBOND, a space for pet lovers, and Youthinspire, a collective where art and technology collide.
I've always been drawn to the in-between spaces — where technology meets humanity, where strategy meets craft, where different worlds overlap and something new emerges. I don't just design things; I build systems, translate ideas across disciplines, and bring people together to make change happen.
If any of this resonates, say hi. I'm always up for a good conversation.
How i work
01
Discover
Every project starts with questions, not answers. I immerse myself in research, listen to people, and challenge assumptions. Design thinking begins with empathy — understanding the real problem before jumping to solutions.
02
Make
Ideas take shape through rapid prototyping and cross-disciplinary experimentation. I sketch, build, test, and iterate — moving between digital and physical, strategy and craft. The best solutions often come from unexpected connections.
03
Evolve
Design doesn't end at delivery. I refine through feedback, measure real-world impact, and keep pushing. Great design is a living process — it grows, adapts, and creates lasting change.
Career
AHA LABS
Founder
2026→ Present
FUZZBOND
FoUNDer
2024→ Present
Youthinspire搞点嘢
BOZHAN PACKAGING
Awards
Cultural Ambassador
Dongguan Cultural Center
2024
ELITE DREAM KNIGHT
Doer's Education Group
2022
ADE ASIAN ENTREPRENEURS CLUB